Web scraping, web harvesting, or web data extraction is data scraping used for extracting data from websites. Web scraping software may directly access the World Wide Web using the Hypertext Transfer Protocol or a web browser. Wikipedia Scraping an internet web page...
In a recent article on the insider website at MarTech.org it was revealed in a kind of study that more than 60% of companies feel the marketing ‘stack” is too complex. I must say I agree. I always figured most companies had multiple channels they needed...